A brand and marketing agency
- bound by a love for the ocean

Hi, this is me: Marijke, and I´m on a mission.

After more than seven years of helping sustainable brands with their positioning, branding, and storytelling, it’s time for a new wave in my life. Same skill, but a new industry - one that is even closer to my heart. With the Ocean Content Collective, I will help surf-related businesses discover their unique DNA, craft a powerful story, and build a strong connection with their audience. Together, we’ll create a solid foundation, develop a strategy that truly works, and assemble a creative team that loves the ocean as much as you do. This way, your business won’t just grow—it will make an impact. 

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Strategy

As an experienced Brand Strategist I will start with the bigger questions. Who are you and what is the authentic story that people need to hear? What makes your business unique? Who do you want to attract? How are you going to reach them? Setting up a solid foundational strategy will ensure you have a clear path to success.

(02)
Branding

Make people notice, leave a lasting impression and be that brand that people talk about in the line-up. The Ocean Content Collective builds strong brands that’ll stand the test of time. My team of creatives will transform your strategy into a powerful visual identity that represents your vision and core philosophies.

(03)
Content

With a solid brand strategy and a unique visual identity, you are ready to create some magic. From strategizing and designing your social media presence to interactive email campaigns, my team creates captivating assets that make people fall in love with your brand’s story.

Enjoy fully-booked seasons

with guests who love what your brand stands for

Create a loyal community

of faithful brand frothers

Be that brand that people

talk about in the lineup

RYTHM

RYTHM

RYTHM

Ripple Surf Therapy
The Ocean Content Collective has been a huge help in refining Ripple’s online presence. We were struggling to find a tone of voice and visual style on social media that truly reflected the retreats we offer.

Marijke and the OCC helped us rethink our strategy and find a direction that felt much more aligned with who we are and what we do. After developing this new approach, they also provided local content creators and photo/videographers in both Indonesia and Portugal who captured our retreats in a way that stayed true to that vision.

We’re still working together, and I genuinely recommend their services to any surf camps, surf schools, or surf retreat teams looking for content support that’s thoughtful, professional, and true to your brand!

Djai - Founder of Ripple Surf Therapy
Strategy
content
Surf & Yoga Retreats
Working with Marijke and The Ocean Content Collective has been such a great experience.

She really took the time to listen and understand not only what our business is, but also what we stand for and the kind of community we want to build. From the start, she was super approachable, always open to questions, and never made us feel awkward for asking things twice, which is so appreciated when you’re trying to figure out your direction!

Marijke clearly knows her stuff, especially when it comes to the surf industry. She helped us define our brand values, clarify our message, and find a tone of voice that truly fits who we are. She also broke down strategy in a way that felt clear and manageable, which really helped us feel confident moving forward.

Joana - Owner Surf & Yoga Nicaragua
Strategy
Content CREATION
Tidal Trip
Working with Marijke and The Ocean Content Collective has been incredible!

We approached Marijke and her team to help us dive deep and revamp our online marketing strategy and execution plan. From the very first discovery call through to our post-strategy meeting communications, she has been friendly, professional, passionate, and genuinely stoked to help our brand shine.

She brings a wealth of valuable knowledge and expertise in the marketing space, which was clear in how she guided us to rethink our strategy and pinpoint a few blind spots where we could optimise our efforts.

For any surf-related brands or businesses out there seeking professional marketing guidance and support, I highly recommend working with the team at The Ocean Content Collective.

It’s a 10/10 super shaka from all of us here at Tidal Trip!

Daniel Patrick - Marketing Manager at Tidal Trip
STRATEGY
BRANDING
CONTENT
Exit Watersports
The Ocean Content Collective has been amazing in their approach with us talking through our business and what makes us tick to get a better understanding of what we are about and how we create our products, to this end they helped us with the following, now we need to follow through.

From defining our core values to our unique selling points, they help us break these down to 4/5 key areas to focus on. Created and helped us define a clear buyer persona for our business, allowing us to be more efficient in our customer targeting.

They have set out what our customer journey should look like, this will help us create better experiences on our site to aid the customer to a better buying experience and sales for us.
And to tie it all together, the necessary next steps, we look forward to working with Marijke & The Ocean Content Collective team to grow our business.

Kieran - Exit owner
StrATEGY
MARKETING

(01)

Creative
Empowerment

Everyone has their unique set of skills — a vision, an expertise. The Ocean Content Collective believes that when each team member feels empowered in their expertise, their work will flourish and lift your brand to a higher level. We give creatives the tools to excel with practical guidance and full creative freedom.

(02)

Surfers
for Surfers

Surfing isn't just a sport — it’s a way of life. Living in the moment. Connecting with Mother Nature. Finding common ground with other likeminded people. We understand that surf- related businesses embody this wholesome lifestyle, and we work with creatives who share our passion for growing the culture in a respectful and authentic manner.

(03)

Awesome
Results

Stand out to reach your crowd – it’s what our creative experts do best. With a solid strategy, the perfect creative partner and professional guidance, there’s no limit to what we can achieve. Our creatives will deliver high-impact content, build a timeless brand and generate unprecedented online visibility for your business.

A bold new wave: Marijke Tadema and the Ocean Content Collective

Written by Melissa Dennler

June 18, 2025

Marijke’s journey is a testament to what happens when passion aligns with purpose. What if those who live the lifestyle are the ones who define it? After seven years of building her own Marketing Agency and guiding sustainable brands with strategic storytelling, Marijke decided to bring her expertise to a new industry that has transformed her life: the world of surfing. What began as a traumatic first encounter with surfing became the turning point that reshaped her life.

Read the story

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